The initiative, first launched in 2002, is open to journalists who write or broadcast original investigative reports on WASH issues.
WSSCC seeks to use the WASH Media Awards as part of the broader goals of fostering sustainable relations with journalists in developing and developed nations, and increasing media coverage of WASH issues. The WASH Media Awards, now in their third edition, also intend to provide recognition to those journalists who make public awareness of water, sanitation and hygiene, and their related development issues a priority.
Journalists have a perfect profile for WASH advocates since they communicate messages in a concrete way which reflects the 'WASH on the ground' reality. Therefore, a media network is a valuable asset to further create a valued platform for advocacy and influence in the water supply and sanitation sectors.
The winners from the first three editions of the Awards have taken up their newly acquired role as WASH advocates and became involved in global and regional WASH related events.