Resources / New Ways of WASH Promotion and Discussion: WASH Radio Campaign in Kyrgyzstan

New Ways of WASH Promotion and Discussion: WASH Radio Campaign in Kyrgyzstan

Kyrgyzstan WASH Coalition
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Kyrgyzstan
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2010
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Summary

Kyrgyzstan WASH Coalition ran a radio campaign to promote its activities, working with seven radio companies and focusing on Global Handwashing Day and World Toilet Day. In total, 24 programmes and 28 public service announcements were broadcast. Key learning included the need for more materials in local languages and journalists’ lack of experience in water, sanitation and hygiene issues. The Coalition recommends the provision of hotlines, with specialists available to answer listeners’ questions, and training for journalists.

About the author

The Kyrgyz WASH Coalition includes various national and international actors. The coalition’s focus is the inclusion of WASH issues and hygiene behaviour change in primary school education with the participation of teachers, government, and civil society. To that end, in 2008 the coalition held workshops and lectures in schools and universities in the southern provinces on the link between sanitation and hygiene. It also published WASH materials in a national school newspaper; and prepared a hygiene curriculum and teachers’ manual for use in primary schools. In 2009 the coalition organized a Radio WASH Campaign to raise WASH awareness.

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